When we think of pop art, we think of the vanguard American pop artists: Andy Warhol and his iconic Campbell’s Soup Cans, the Ben-Day dotted comic strip style of Roy Lichtenstein, and the collages of appropriated materials Robert Rauschenberg called his “combines.” Less well known—but well worth discovering—are the Swiss artists who contributed to this international movement of pivotal importance, taking up the trends coming out of the United States and Britain and developing a distinctly Swiss school of pop art.

The first comprehensive overview of pop art in Switzerland, published in conjunction with a major exhibition at Aargauer Kunsthaus, Swiss Pop Art takes readers through the Swiss pop art scene in the 1960s and early 1970s. Inspired by American pop art’s provocative images and inventive motifs, artists like Susi and Ueli Berger, Fernando Bordoni, Carl Bucher, Emilienne Farny, Bendicht Fivian, Franz Gertsch, Margrit Jüggli, Urs Lüthi, Markus Müller, Markus Raetz, and Peter Stämpfli created works that sometimes borrowed strongly from their inspirations, yet also clearly bore the stamp of a new Swiss movement within pop art. In addition to the striking visual art of the period, editor Madeleine Schuppli and her fellow contributors demonstrate links to Swiss design, photography, film, music, and fashion.